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 "CompensationMaster's system removes the guesswork.
We know we're going to make a profit."
Matt Roach, Partner
ERA Top Guns Realty, Inc. (20+ sales associates)
Travelers Rest, SC
"The people at Compensation Master understand the math and they understand
the real estate business. There is no one else to our knowledge with their level
of expertise and understanding of our industry. This is what they do, and they
are the best."
Michael O'Shaughnessy, Chairman
Patty Scarafile, CEO
Prudential Carolina Real Estate (900+ sales associates)
Charleston, SC
"Dave Cocks brought his experience with hundreds of realtors to
the table when he recently updated our compensation plans. He used his expertise
to analyze what our competitors were doing, then took us into the war room
scenario and brought it all together. Based on our expenses and our business
model, he suggested some new and innovative approaches to make us more
competitive. Our company is now competitive with ALL of our competitors."
Jim Fite, President
CENTURY 21 Judge Fite Company (690+ sales associates)
Dallas, TX
"We're living in a world where we want to offer our associates
options: where they like to work, how they like to get paid. We constantly
strive to push value down to our associates. CompensationMaster's system allows
us to recruit the best associates and to retain the best associates. It allows
us to have a true partnership with our associates that's fair."
John Hawkins, General Manager
Fonville Morisey Realty, Inc. (530+ sales associates)
Raleigh, NC
"Change is difficult for all of us. But when a change in your
compensation plan becomes necessary, it is comforting to know that not only will
your sales people be happy, but your bottom line is protected with mathematical
certainty. That's the beauty of CompensationMaster."
J.C. Calhoun, President
Coldwell Banker Cayman Islands Realty (12 sales associates)
Grand Cayman, Cayman Islands
"The consulting services provided by CompensationMaster were
integral to planning and implementing changes to improve the performance of the
company. It's not all about the commissions; it's about identifying and
understanding the issues and allocating resources to improve the operations. The
CompensationMaster team of consultants brought focus and direction to the
planning process."
Ron Hunter, Vice President & COO
Coldwell Banker Canada
"CompensationMaster is not just how we calculate our commission
splits, it is an integral component of our strategic planning. Equipping our
managers to properly use CompensationMaster enables us to communicate our value
platform, recruiting and retaining more agents."
Jeffrey B Wheeler, President & Chief Operating Officer
Coldwell Banker United
"CompensationMaster has enabled us to have the assurance that our
compensation models are extremely competitive within the local market. We are
confident that our commission plans are balanced and fair."
Linda Sherrer, President and CEO
Prudential Network Realty (300+ sales associates)
Jacksonville, FL
"With CompensationMaster, when you have companies that offer a
little different wrinkle, you can adjust your plan to provide the wrinkle and
still be profitable."
Gary Griffin, Broker/Owner
Griffin Company Realtors (76 sales associates)
Springdale, Arkansas
"Having acquired 20 companies in the past three years, we
needed to standardize our compensation plans. CompensationMaster helped us
design five plans that are fair, consistent, and very competitive... We have had
a generally positive reaction to the new compensation plans we created with
CompensationMaster. The plans are more complex than what we had before and it
took some education to bring people up to speed on how to evaluate them. But our
sales people like the new approach and they are motivated by the 'higher splits
faster' aspect of the plans."
Michael Pappas, President
The Keyes Company (1,200+ sales associates)
Miami, FL
"There's no guesswork anymore. It's almost
impossible to do a plan and see how it will affect the bottom line on your own,
but Compensation Master's software lets you know ahead of time what the impact
of changes will be."
Wallace Perry, President
Coldwell Banker United, Realtors, Houston Region
(860 sales associates)
Houston, TX
"We chose CompensationMaster to help us re-design our compensation plans
because we had gone through a series of mergers and acquisitions that had grown
the company from 10 offices with 350 sales people to 65 offices with over 3500
associates. With each merger, we inherited another batch of compensation plans.
We wanted new plans that were fair and consistent, where everyone would be
treated equally. We also wanted them to be competitive, to help us recruit and
retain all the best people in our market."
Jim Waters, CFO
Prudential Fox & Roach, Realtors (3,700+ sales associates)
Devon, PA
"CompensationMaster's software makes the acquisition process much
easier. It lets me analyze a company's situation and find out if I can live with
their plan. If we had not had the experience with CompensationMaster, we
probably would not have bought some of the companies we bought, and would not
have been able to retain the agents as we did."
Rob Hovious
Vice President & Broker/Owner
Coldwell Banker de Wetter Hovious (225+ sales associates)
El Paso, TX
"CompensationMaster is an important component in the
process of restructuring our Company and getting us back on the road to
profitability. Culturally, there is a far better understanding of the services
we provide, their cost and the impact on the commission plans we offer. The tool
has empowered the managers and ensured better decision making in recruiting and
in designing commission plans. In fact one of our managers has used the tool in
evaluating and acquiring a competitor. That's empowerment!"
Simon P. Dean, President
Royal LePage Residential Real Estate Services Ltd. (7,000+ sales associates)
Don Mills, Ontario
"We didn't lose any associates over the commissions, and the top
producers were ecstatic. They had been paying the major portion of the company's
expenses and could see the benefits immediately."
Lori Hawkins, President
John L. Scott Southern Oregon (100+ sales associates)
Medford, OR
"Agents are highly competitive people. They usually leave a company because
they feel treated unfairly. This is as fair as you're ever going to get. With
these plans, they feel that the sky's the limit. That's not something you can do
in most professions."
Allyn Burt
Charles Burt Realtors (116+ sales associates)
Joplin, Missouri
"More people are using CompensationMaster's system than ever before."
Jim Long, Broker/Owner
Coldwell Banker Prime Properties, Inc. (585+ sales associates)
Albany, NY
"These days, you need an expert to help you provide a solid
structure for your compensation. Unless you have an accounting degree, you're
kidding yourself when you try to do it on your own. If you want to work with the
top compensation
expert, I suggest you talk to Dave Cocks."
Tim Rash, President
Century 21 Properties Plus, Inc.
(100+ agents)
North Charleston, SC
"CompensationMaster is an excellent method for planning our
budget and managing our commission plans. It makes us much more fiscally
responsible and aware of what our commission plans are doing to our bottom
line."
N. Keith Emge, President, Residential Division
Emge Citizens (90+ sales associates)
Evansville, IN
"I want to let you know how pleased I am with our purchase
of CompensationMaster. I read your book and had looked at the program for
several years, but didn't feel I could afford it at the time. What I have found
is that I couldn't afford not to have it."
Dotti Vallone, President
Quality Homes (30+ sales associates)
Alexandria, VA
"There was an agent we are trying to recruit in our office
last night. Our commission split isn't as good as where he's working now, but
they have chargebacks that we don't. CompensationMaster let me show him that he
will actually make more money with us."
Caroline Moses, Office Manager
J.K. Sherron & Associates (25+ sales associates)
Raleigh, NC
"I use CompensationMaster all the time for business and
financial planning. I do my budgeting in it and analyze the impact of opening
new branches. My accountants transfer the information into our accounting
software and run our profit and loss statements. At the end of the year I
compare my P&L to the budget and tweak my compensation plans if I need to.
I've been using the software for more than 10 years now. It's an extremely
valuable tool. "
Margie Spence, Broker/Owner
Royal LePage Niagara
Real Estate Centre
(327 sales associates)
St. Catharines, Ontario
"On behalf of our management team and myself, we thank you
for the superb job you did in designing our compensation program...The
compensation plans you designed are very competitive in the market place. They
allowed the company to have a reasonable profit and are fair to the associates.
Not only are they designed for retention, but also will be an excellent
recruiting tool."
C. Keith Flouhouse, former president [retired]
Flouhouse Realtors (500+ sales associates)
Charlotte, NC
"I want you to know that in my 40 plus year real estate
career, CompensationMaster is by far the most valuable planning tool I have
used."
Paul E. Sprowls, former CEO [retired]
McFadden & Sprowls (150+ sales associates)
Naples, FL
Quotes from Sales Representatives
"At first I was apprehensive about the new commission
structure, but CompensationMaster convinced me that the new plans are
fair."
Ken Herb
Tower Real Estate (40+ sales associates)
Green Valley, AZ
"Having a high split plan like ours gives you a huge
motivation to get past the initial stage so you can get to that 90%."
Toni K. Napolitano CRS,GRI
The Keyes Company (1,200+ sales associates)
Miami, FL
About the Training
"The most valuable part of the training is that it causes a
paradigm shift in how you think about commissions. This course would be useful
for any real estate business owner, regardless of the size of their
company."
John Tyrrell
Howard Perry & Walston Realtors (500+ sales associates)
Raleigh, NC
"The training was wonderful at helping you understand what
it takes to set up a compensation program that appeals to agents and maximizes
company dollar."
Roy Currie
Coldwell Banker United, Realtors (500+ sales associates)
Charlotte, NC
"It was very useful to hear about compensation plans from
the agent's perspective. Drexanne offered lots of tips on how to approach agents
and how to create commission schedules that attract different personality
types."
Caroline Moses
J.K. Sherron & Associates (25+ sales associates)
Raleigh, NC
"Please don't tell my competition about this program."
Katie Barber
Bissell-Hayes Inc. Realtors (50+ sales associates)
Charlotte, NC
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